Linki is an open standard for physical medium of digital content.
It's a rectangular object of any material linking to online content through a NFC tag.
Everybody are free to create, release, sell their own linkies for music, video, streams, apps etc.
Of any material.
Size 9x9cm.
Thickness maximum 4mm.
(3.54" x 3.54" x 0.157")
Includes a NFC tag.
QR-code and
written URL recommended.
Links to an internet resource
that is presentable as URL.
Buy a release or create your own.
Scan NFC or QR-code
with your smartphone!
(Typing the URL in computer also works)
Music or video is played
or website is opened!
The first version of specifications of the standard
to define a linki is released.
Proposals welcome!
There are many use cases for the format which go beyond traditional physical medium. Below you see some examples what
is possible with a dynamic internet-driven physical format.
Phyical release for album in Bandcamp, Soundcloud etc
Music mixes in Mixcloud, Soundcloud etc
Sold during live concert and uploaded the next day.
Physical release of a video in Youtube, Vimeo etc
Dynamic release for new music from an artist for one year. Links to Soundcloud playlist.
Accompanies CD or vinyl for a digital download.
Links to full video in private server or Youtube, Vimeo.
Promotional item linking to a trailer.
Premium product for a Youtube channel's fans.
Shortcuts to favourite music.
Shortcuts for radio streams.
Shortcuts for favourite Youtube channels.
Sell or promote web apps as physical products.
Artist release shares of performances, video, installation etc.
Promote portfolios of artists, musicians, etc
Linkidrive is a device that is able to create, play and organize the linkies. The design, software and hardware is open source, so anybody can create their own version.
You can make your own linkies with no strings attached to use.
We are also can produce custom linkies. The price of a linki depends on the physical material, printing quality, packaging, quantity. The basic element of NFC tag costs about 0.20€. As an example a full color printed plywood linki with a NFC tag costs approximately 3€ each to produce for 25 copies.
We also organize workshops or do advisory work to help creating the professional linkies.
Currently there are no other producers of linkies, but all new producers are welcome to join!
Linki standard is initiated by artist Timo Toots
and developed by his Studio MAAJAAM
based in Estonia.
The standard is released under
Creative Commons CC-BY license.